Welcome!

And don't forget to edit your signature & profile.

 

Icon

Statistics

  • Total posts 25511
  • Total topics 4602
  • Total members 6302
  • Our newest member
    bdeihc

TOP POSTERS

All hat and no cat?

Present your design, get new ideas and suggestions for improvements. Before you do so help others!
   

All hat and no cat?

Postby Herbert » Sat Oct 31, 2009 7:29 pm

My new site for my non traditional marketing company is my concept, an artist in TN drew it and the web work was done by a guy in Vanvouver. SEO for my site was not very important as my busy blog drives most of the traffic to my site, and that blog is in the top 10 when searching guerrilla marketing. So I went against the grain (advise of many) with the design. But I do love it.

http://guerrillacomm.com

Still two come are 2/3 frame animations of all the "fat" parts plus more details and elements.

Thoughts?
User avatar
Herbert
 
Posts: 7
Joined: Sat Oct 31, 2009 10:30 am
Location: Winston-Salem, NC
   

   

Re: All hat and no cat?

Postby bigsmile » Sun Nov 01, 2009 4:53 am

Using the scribbly font for the body copy is very hard to read.
I would limit it just to the headlines (this would also give it more of an impact, as it wouldn't become overly repetitive).

I also think the use of flash is unnecessary as you could easily do the whole design in CSS/HTML.
bigsmile
Smashing <table>
 
Posts: 42
Joined: Mon Mar 16, 2009 3:44 pm
   

   

Re: All hat and no cat?

Postby Amey » Sun Nov 01, 2009 4:59 am

I'm not a huge fan of flash, even if you don't need the SEO aspect of a non-flash site. I just don't think it gives user the best experience (i.e. no right click options and can't use back forward buttons). I agree with bigsmile that the same effect can be achieved just using CSS.

Also, maybe its just me, but the scribbling theme just makes me think of elementary school. Mainly because that star and those colors were the school colors and logo.

The "no flash" page seems kind of pointless to me because all you have is your email and number, and I assume that people that already know of you and/or what your company does will have the information; whereas, people that don't know you and can't access the flash will probably just move on because they don't know what you do. Perhaps add a brief summarizing paragraph.

Hope that helps.
Amey
 
Posts: 7
Joined: Sun Nov 01, 2009 4:46 am
   

   

Re: All hat and no cat?

Postby bigsmile » Sun Nov 01, 2009 7:45 am

I guess the scribbling theme is supposed to be unconventional, but I agree with Amey, it does remind me of elementary school.

The real danger this site has is that a potential client might see it, not pick up on the unconventional aspect, and assume that the company is amateurish hobby rather than a legitimate company.

Therefore, I would, put your existing clients on the front page to immediately reassure potential clients that you are proper company and that your unconventional marketing does work.

I would also try to show samples of your work on the front page.
At the moment the design relies to heavily on the scribble effect, which is too weak to the carry design. Adding samples of work would rectify this and reassure potential clients.

Case studies would also be another useful feature.
bigsmile
Smashing <table>
 
Posts: 42
Joined: Mon Mar 16, 2009 3:44 pm
   

   

Re: All hat and no cat?

Postby Herbert » Sun Nov 01, 2009 9:52 am

Thank you for all the great comments here. I really wanted the sketch look for the whole site and my understanding is that a CSS/HTML version of this would actually load even slower because of the heave use of gifs and jpgs. Converting what I have into a font would make it look less hand drawn and would make me no longer in control of the user experience. No one would have this font loaded and if I attached it to download, maybe someone would but most likely people wouldn't.

Am I misunderstanding this?

The site is also not yet animated so that experience is not done and I will feature some sample work too.

H



bigsmile wrote:I also think the use of flash is unnecessary as you could easily do the whole design in CSS/HTML.
User avatar
Herbert
 
Posts: 7
Joined: Sat Oct 31, 2009 10:30 am
Location: Winston-Salem, NC
   

   

Re: All hat and no cat?

Postby bigsmile » Sun Nov 01, 2009 10:00 am

You can use the CSS3 property @font-face to use the font.
As long as you create an EOT version, it should work in Internet Explorer.

However, you only really need to use the fonts for headlines (and possibly navigation), so a few optimised PNG files wouldn't increase load times. Most of the text is on a white background, so you could use JPEGs, which would be faster still.
bigsmile
Smashing <table>
 
Posts: 42
Joined: Mon Mar 16, 2009 3:44 pm
   

   

Re: All hat and no cat?

Postby Pixel Peony » Fri Nov 06, 2009 1:27 am

If you want to use a particular font, there is another alternative. You can use a font that is hosted by Typekit. If you sign up, they give you a free trial to see if you like their service. Basically you get a membership to use their fonts on your site and all you have to do is put a couple of lines of code on your pages and in your style sheet.
This article explains it pretty well: http://forabeautifulweb.com/blog/about/first_impressions_of_typekit.

If you can use live text, your site will load much faster and be much more legible. I really like the concept that you were going for, it may just need some tweaking to make it more useful to you as a marketing tool. I've gotten stuck on a particular concept, sometimes and I leave it for a little while. When I come back to it with fresh eyes, I'm better able to access whether I need to start from scratch or just tweak things a little.
“No, Watson, this was not done by accident, but by design. ”
- Sherlock Holmes
User avatar
Pixel Peony
 
Posts: 7
Joined: Thu Nov 05, 2009 7:48 pm
   


Return to Look at my design!



Who is online

Users browsing this forum: No registered users and 2 guests